FCC redemption centers are physical centers present across multiple cities with an objective of being a single point of contact for registered FCC members and prospect contractors. It needs to provide a superior experience to contractors which resonates with the objectives of Fevicol Championship club by creating :

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Joyful experience : ease of checking gifts available for redemption via a good display & assisted redemption experience through RCI

Rewards & recognition : an avenue to get recognisied among other contractors & their societies

Upgradation of knowledge : enhancing knowledge by training contractors on new product offerings and demonstrations.